招牌

Chinese

		provoke; to recruit	cards; game pieces; signboard cards; game pieces; signboard; plate; tablet
trad. (招牌)		招	牌
simp. ^#(招牌)		招	牌

Pronunciation

Mandarin
(Pinyin): zhāopái

(Zhuyin): ㄓㄠㄆㄞˊ
Cantonese
(Guangzhou–Hong Kong, Jyutping): ziu¹ paai⁴

(Taishan, Wiktionary): ziau¹ pai³
Min Nan
(Hokkien, POJ): chiau-pâi

(Teochew, Peng'im): ziê¹ bai⁵ / zio¹ bai⁵
Wu (Wugniu)
- (Shanghainese): ¹tsau-ba

Mandarin
- (Standard Chinese)⁺
  - Hanyu Pinyin: zhāopái → zhāopai (toneless final syllable variant)
  - Zhuyin: ㄓㄠㄆㄞˊ → ㄓㄠ ˙ㄆㄞ (toneless final syllable variant)
  - Tongyong Pinyin: jhaopåi
  - Wade–Giles: chao¹-pʻai⁵
  - Yale: jāu-pai
  - Gwoyeu Romatzyh: jau.pair
  - Palladius: чжаопай (čžaopaj)
  - Sinological IPA ^(key): /ʈ͡ʂɑʊ̯⁵⁵ pʰaɪ̯³⁵/ → /ʈ͡ʂɑʊ̯⁵⁵ pʰaɪ̯²/
Cantonese
- (Standard Cantonese, Guangzhou–Hong Kong)⁺
  - Jyutping: ziu¹ paai⁴
  - Yale: jīu pàaih
  - Cantonese Pinyin: dziu¹ paai⁴
  - Guangdong Romanization: jiu¹ pai⁴
  - Sinological IPA ^(key): /t͡siːu̯⁵⁵ pʰaːi̯²¹/
- (Taishanese, Taicheng)
  - Wiktionary: ziau¹ pai³
  - Sinological IPA ^(key): /t͡siau³³ pʰai²²/
Min Nan
- (Hokkien)
  - Pe̍h-ōe-jī: chiau-pâi
  - Tâi-lô: tsiau-pâi
  - Phofsit Daibuun: ciau'paai
  - IPA (Xiamen): /t͡ɕiau⁴⁴⁻²² pai²⁴/
  - IPA (Quanzhou): /t͡ɕiau³³ pai²⁴/
  - IPA (Zhangzhou): /t͡ɕiau⁴⁴⁻²² pai¹³/
  - IPA (Taipei): /t͡ɕiau⁴⁴⁻³³ pai²⁴/
  - IPA (Kaohsiung): /t͡ɕiau⁴⁴⁻³³ pai²³/
- (Teochew)
  - Peng'im: ziê¹ bai⁵ / zio¹ bai⁵
  - Pe̍h-ōe-jī-like: tsie pâi / tsio pâi
  - Sinological IPA ^(key): /t͡ɕie³³⁻²³ pai⁵⁵/, /t͡ɕio³³⁻²³ pai⁵⁵/

Note:

ziê1 bai5 - Chaozhou;
zio1 bai5 -Shantou.

Wu
- (Shanghainese)
  - Wugniu: ¹tsau-ba
  - Wiktionary Romanisation: ¹tsau-ba
  - Sinological IPA ^(key): /t͡sɔ⁵⁵ ba²¹/

Noun

招牌

signboard; shop sign
霓虹燈招牌／霓虹灯招牌 ― níhóngdēng zhāopái ― neon sign
reputation of a business, company or product
trademark; copyright; feature; label; signature
招牌菜 ― zhāopáicài ― signature dish
(figurative, derogatory) pretence; (in the) name (of)

Synonyms

(trademark): 字號／字号 (zìhào)

Derived terms

倚招牌
招牌菜 (zhāopáicài)
招牌貨／招牌货
掛招牌／挂招牌
新招牌
砸招牌
臉上掛了招牌／脸上挂了招牌
金字招牌 (jīnzì zhāopái)

See also

牌子 (páizi)

Japanese

Kanji in this term
招	牌
しょう Grade: 5	はい Hyōgaiji
on’yomi

Pronunciation

(Tokyo) しょーはい [shòóháí] (Heiban – [0])[1]
IPA^(key): [ɕo̞ːha̠i]

Noun

招(しょう)牌(はい) • (shōhai) ^{←せうはい (seufai)^?}

A signboard; a doorplate

References

2006, 大辞林 (Daijirin), Third Edition (in Japanese), Tōkyō: Sanseidō, →ISBN

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